Ben Jones

AKQA


Ben Jones

Ben has built his global reputation as a technology innovator, by delivering the seemingly impossible at the world’s most-awarded digital agency. Some of his chief achievements in mobile apps include: Nike Training Club; The Human Body iPad experience and dual screening for Heineken’s Star Player, which was awarded a Gold Grand Prix at Cannes. Most recently he unveiled MTV’s social/mobile TV app, Under The Thumb, at the 2012 Mobile World Congress in Barcelona.

Ben is frequently called on by national and trade press for insights into technology, digital and mobile marketing and is a frequent speaker at key global industry conferences Big Data Drives Growth yet simplicity rules In the words of Leonardo da Vinci: “Simplicity is the ultimate sophistication.” It’s the perfect truth in the digital era, but brands must understand that to deliver simplicity, they have to harness the most complex and fastest-growing thing on the planet: big data.